I’m a Taiwanese-born, Chicago-based art director and designer, specializing in brand identities and campaign development with comprehensive design skills. I’m also a MFA alumnus of the School of the Art Institute of Chicago, focused in visual communication.
I approach creativity with just the right degree of obsession. My work strikes a balance between conceptual thinking and pragmatic execution with attention to details. I develop relationships with brands and organizations by building elevating visuals and creating dialogues through storytelling and strategy.
To see my professional work, including branding, advertising, digital, and packaging projects, visit WORK
/ Capabilities /
Branding & Identity
UIUX Design
Art Direction
Print Design
Typeface Design
Illustration
/ Language /
Native Mandarin Speaker, Fluent writing in Traditional Chinese